TİM and Trendyol Forge Strategic Alliance
The Türkiye Exporters Assembly (TİM) and Trendyol, Türkiye's leading e-commerce platform, have entered into a strategic collaboration to bolster the country's e-export ecosystem. Under the protocol signed by Türkiye Exporters Assembly Chairman Mustafa Gültepe and Trendyol Group President Çağlayan Çetin, Trendyol will serve as TİM's e-export partner, delivering nationwide activities, training programs, and cooperation opportunities aimed at raising awareness of e-export.
With the objective of enabling a broader base of brands, manufacturers, and merchants to benefit from Türkiye's e-export potential and increasing awareness in this domain, TİM and Trendyol have formalized a strategic partnership. As part of the agreement, Trendyol has been designated TİM's e-export partner. Marking a first in the field of e-export, this partnership will support projects that encourage all stakeholders in the ecosystem to engage in cross-border trade, thereby fostering the sustainable growth of international commerce in Türkiye and generating added value for the national economy.
“With united efforts in e-export, we shall carry our nation into the future”
Emphasizing the pivotal role of e-export in achieving Türkiye's export ambitions, Türkiye Exporters Assembly Chairman Mustafa Gültepe stated, “Thanks to this collaboration initiated with Trendyol, we will introduce our producers and entrepreneurs from all corners of Türkiye to e-commerce and guide them toward global markets. These steps, taken to elevate Türkiye's position in global e-export, will ease the access of new entrepreneurs and SMEs to international markets and will significantly contribute to the national economy. Approximately 35% of Türkiye's total exports are conducted by SMEs. By enhancing their awareness and encouraging more active participation in the export process, we will proceed resolutely toward the Ministry of Trade's 2030 goal of increasing e-export's share within total exports to 10%. On behalf of our Assembly, I extend our gratitude to Trendyol—Türkiye's e-export champion—for their invaluable contribution.”
Shared Vision: Transforming Türkiye into a Regional Power in E-Export
Speaking at the signing ceremony, Çetin underlined that they have introduced over 120,000 business partners to export by promoting the global expansion of local producers and SMEs, saying, “Our foremost objective is to harness Türkiye's full potential in e-commerce and to carry our entrepreneurs into global markets. The partnership we have established with TİM is a highly significant step toward advancing e-export in Türkiye. Through the projects we will implement together, we aim to both elevate e-export awareness and strengthen the global presence of products proudly bearing the 'Made in Türkiye' mark. By uniting our competencies with TİM's expertise, we strive to transform our nation into a regional force in e-export through the collective strength of our entire ecosystem. For the first time, a comprehensive mechanism is being established to align all components of e-export with shared objectives at this scale. Through our efforts, we aim to reach every stakeholder within the e-export ecosystem and to contribute meaningfully to our economy. I express my sincere thanks to our esteemed TİM Chairman Mustafa Gültepe and the Assembly members for their support throughout the realization of this partnership.”